Starting this week, we’re rolling out newly designed Bluebikes, thanks to the support of our continued title sponsor, Blue Cross Blue Shield of Massachusetts. These designs are inspired by the many bike paths connecting our vibrant communities across Massachusetts.
In December, Blue Cross announced their title sponsorship renewal through May 2031,
reaffirming their commitment to promoting the overall health and well-being of Massachusetts residents. This renewal also marked the launch of ebikes, an innovative addition to the Bluebikes fleet that promises sustainable modes of urban transportation.
As the refreshed Bluebikes hit the streets this week, keep an eye out and take one for a ride!